With the organic reach of social media posts being constantly restricted and marketers seeing real results from paid activity, social media advertising in the form of Facebook, Instagram and LinkedIn ads has grown tremendously in recent years. So much so that, according to Forbes, social media marketing has a growth rate of 4.53% and is on track to be worth a whopping $247.30 billion by 2027.
One of the great benefits to Meta (Facebook and Instagram) ads, as well as paid LinkedIn activity, is that you can pinpoint your audience to get your message in front of exactly the right people.
Whether you build an audience based on key demographics and interests or you remarket to those who have already shown enthusiasm for your products or services, you can instantly place your brand at their figure tips and drive the desired actions to produce the results you’re looking for. You can even leave the targeting open and allow the platform’s machine learning to use everything it knows to locate the most powerful audience.
The experienced team at Reach can create your own custom social media marketing strategy, including which platforms will perform best for your business, a recommended budget and a forecast for the returns you’re likely to see.
Adept measurement goes hand-in-hand with optimising social media campaigns. After all, what good is an optimised campaigns if you can’t measure the results? And can you really optimise a campaign fully without taking into account its true performance?
Through well-implemented conversion tracking and conscientious analysis, our SMM experts will examine your results, evaluate how to impact them positively and then evolve your campaign appropriately.
We identify your current and potential customers presence across a wide range of social media platforms.
The most popular social network in the world and subsequently one of the most cost-effective. Facebook is ideal for direct-to-consumer advertising and is therefore a shrewd choice for e-commerce sites.
Partnered with Facebook, we typically target across both Instagram and Facebook through the Meta Business suite. This platform, once again, unlocks the door to a huge volume of online users which can be refined to match your target demographic and is best suited to D2C advertising or brand awareness campaigns. By utilising different aspect ratios, we can reach people across stories, reels, the feed and other placements.
The perfect platform for B2B advertising. LinkedIn provides the unique opportunity to target users based on their industry, company size, job role and job title (as well as an array of other factors). This platform is ideal for lead generation. The integration of the insight pixel with your website also provides a detailed breakdown on the users that have engaged with your ads for increased transparency and key insight for future optimisation.
TikTok is the fastest growing platform in the social-sphere. With over 150 million users per day, the platform has become an increasingly popular element of people’s social media consumption. It offers cost-effective advertising opportunities. Ideal for D2C e-commerce advertising to a slightly younger demographic.
Client: Guinea Pig Magazine | Location: Essex | Services: Paid Media, Web Development | Explore Full Project
Events Under Canvas
Excellent Web design agency. The SEO and Adwords management has greatly helped EUC increase leads over the last 8 years.
Yoga Inclusive
NFL Legal
Reach have helped us with a few website designs and installations as well as other jobs and they have all been carried out to a very high standard with excellent results. Thank you for you help!
Marketing Force Ltd
We have used the services of Reach Digital on several occasions for website design, general design services, SEO and video production work. Their service in every respect is first class and the end result always has exceeded my expectations.
ClearView Communications
It's rare to find a team full of highly experienced experts in each field. Reach help us with our brand presence, website and SEO. We look forward to continuing our partnership and achieving even greater success together.
Brand Consultant
If you are looking for an agile and patient agency that can turn their hand to almost any design or creative marketing challenge you have, then Reach is for you.
R & S Photography
Reach recently redesigned our website, and we couldn’t be happier with the results! Their team was professional, attentive, and incredibly skilled. They took our vision and turned it into a reality, creating a user-friendly, visually stunning site that perfectly represents our brand.
Kingswood Group
I knew I needed some help big time when trying to design a website for my new company. Reach helped me cut to the chase through all of the technical jargon and helped create a fantastic website but also helped me develop an ongoing plan that supported my social media branding needs.
Mid & North East Essex Mind
We worked with Reach Digital recently on our new website project which was a pleasure. They understood our requirements and worked with us to ensure the project was delivered on time and on budget. I would highly recommend this business for your digital marketing needs..
Ace Resin
The team's collaborative approach ensured that our project was completed on time and exceeded all expectations. If you're looking for a reliable and talented digital partner, look no further than the team at Reach Digital.
