ClearView Communications Website, SEO & PPC

£2M+

IN WEBSITE REVENUE FROM SEARCH

+400%

INCREASE IN
WEB TRAFFIC

We have worked with ClearView on SEO since September 2019. During this time we have increased site traffic by over 300% with content development and technical SEO. This was achieved within two years on a £1K per month budget.

ClearView Website

The challenge

When Reach were approached by ClearView, the current website was effectively broken. They needed a useable CMS system, along with a website that highlighted their expertise and highly accredited status within their sector.

Moreover they needed to increase exposure with the right strategic implementation of quality content. 

The approach

Using adobe XD we designed a full site concept that allowed us the flexibility to get both the structure and design of the site in line with the ClearView’s vision.

Our in house development team then coded this from scratch in wordpress.

Finally, working closely with ClearView we developed a long term SEO strategy.

The result

Sales of services through the website have gone from £127,000 in 2020 to £265,000 in 2021 and now are over £1M as of July 2022 as a result of elevating the brand and online exposure.

These level of results are achieved by having foresight to implement a longer term strategy and providing the resources to allow that strategy to continue to develop.

Do the math.

The comparisons below are made from before we started working with ClearView in 2019 to date, year on year.

687%

Increase in website revenue over a 3 year period.

+300%

Jump in organic traffic for relevant keywords both locally and nationally.

173%+

Increase in referring organic domains with at least one back link pointing to the ClearView website.

What we did

Website Design & Development

Using WordPress with advanced custom fields, we coded the website from scratch to meet modern browser standards. This produced a lightweight custom theme with an easy to use content management system.

More about code

Search Engine Optimisation & PPC

For SEO our strategy was focused around content overhaul and development, increasing domain authority and building a healthy backlink profile from industry relevant websites.

With PPC we are running both an intent targeted display campaign for brand awareness coupled with a search campaign for keywords we do not currently have high organic visibility for. This is regularly reviewed and optimised to fill any gap in organic search.

SEO Paid Media

Graphic Design

As a peripheral service we provide ongoing graphic design support for ClearView. Producing a wide array of digital assets, we ensure brand consistency keeping all produce to a high standard, working alongside ClearView’s in house marketing team.

Project range from leaflets, brochures and social media graphics to video shorts and internal documents.

Graphic Design Support

“Reach has done a fantastic job on our new website, I am more than happy to recommend them. It was great working with the team who are consummate experts in their field. Well done and thank you for exceeding our expectations.”

Michael Vincent, Managing Director
ClearView Communications

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