Oliver Westrup

Oliver Westrup

Retained Services Director

Oliver is an experienced digital strategist with a strong commercial focus, helping businesses turn marketing into sustainable growth. As Retained Services Director at Reach Digital, he leads the development of data-driven strategies that go beyond visibility to deliver real business impact.
 
With a background spanning SEO, content strategy, and graphic design, Oliver combines analytical thinking with a broad strategic perspective. He works closely with clients to ensure their marketing efforts align with wider business goals, building structured processes and long-term strategies that drive measurable results. Transparency and lasting partnerships are at the core of his approach, ensuring businesses have the foundations they need to grow.
 
Outside of work, Oliver enjoys creative projects, fitness, and time with family and friends.

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Happy Halloween from the Reach Team! 🎃👻

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Happy Halloween from the Reach Team! 🎃👻

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A big welcome to Lewis, who’s joined the Reach team as our new Senior Digital Designer.

Lewis brings over nine years of creative experience, working across everything from branding and motion design to animation and visual storytelling. He’s helped launch new brands, build campaigns and even collaborated with Nike- always focused on producing work that makes an impact.

He’s excited to get stuck into a wide range of projects here at Reach and use his skills to help our clients’ brands stand out. Outside of work, you’ll often find him training for triathlons or out surfing 🌊

We’re delighted to have him on board!

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A big welcome to Lewis, who’s joined the Reach team as our new Senior Digital Designer.Lewis brings over nine years of creative experience, working across everything from branding and motion design to animation and visual storytelling. He’s helped launch new brands, build campaigns and even collaborated with Nike- always focused on producing work that makes an impact.He’s excited to get stuck into a wide range of projects here at Reach and use his skills to help our clients’ brands stand out. Outside of work, you’ll often find him training for triathlons or out surfing 🌊We’re delighted to have him on board!

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Behind every successful brand is a strategy designed to make an impact.

At Reach, we bring that strategy to life, creating digital solutions that allow businesses to grow, build stronger connections with their audience and achieve long-term success.

Through combining creativity with technical expertise across social media, SEO and website development, we strengthen visibility, drive meaningful engagement and support sustainable growth.

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Behind every successful brand is a strategy designed to make an impact.At Reach, we bring that strategy to life, creating digital solutions that allow businesses to grow, build stronger connections with their audience and achieve long-term success.Through combining creativity with technical expertise across social media, SEO and website development, we strengthen visibility, drive meaningful engagement and support sustainable growth.

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Discover everything you need to know about Google Merchant Centre in our latest blog post 🏷️

Learn how it supports powerful shopping ads that allow your products to feature right at the top of the search results 🔝

https://reachdigital.media/what-is-google-merchant-centre/

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Discover everything you need to know about Google Merchant Centre in our latest blog post 🏷️Learn how it supports powerful shopping ads that allow your products to feature right at the top of the search results 🔝https://reachdigital.media/what-is-google-merchant-centre/

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Showcasing what makes a brand unique is what we do best 🎥

For Francis Terry and Associates @francis_terry_architect we produced a video to showcase their Taster Day- a day where clients walk the site, share ideas and start shaping the design of their dream home.
The result? An authentic piece of content that shows exactly what makes their approach different.

👉🏻 This is how we turn client stories into powerful digital assets.

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Showcasing what makes a brand unique is what we do best 🎥For Francis Terry and Associates @francis_terry_architect we produced a video to showcase their Taster Day- a day where clients walk the site, share ideas and start shaping the design of their dream home. The result? An authentic piece of content that shows exactly what makes their approach different.👉🏻 This is how we turn client stories into powerful digital assets.

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Guess what has recently dropped in the UK? 👀 Google’s new AI Search and it could mean your website links are getting buried under AI answers.

Traffic and clicks are at risk, with some sites set to lose up to 79% of their traffic when pushed below an AI overview.

It`s a big shift, but with the right strategy your brand can stay visible in this new AI-driven search landscape.

Don’t wait to see your traffic drop. Read the full guide now and take the steps to protect your visibility: https://reachdigital.media/how-can-i-rank-in-ai-search-results-5-ways/

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Guess what has recently dropped in the UK? 👀 Google’s new AI Search and it could mean your website links are getting buried under AI answers.Traffic and clicks are at risk, with some sites set to lose up to 79% of their traffic when pushed below an AI overview.It's a big shift, but with the right strategy your brand can stay visible in this new AI-driven search landscape.Don’t wait to see your traffic drop. Read the full guide now and take the steps to protect your visibility: https://reachdigital.media/how-can-i-rank-in-ai-search-results-5-ways/

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The #1 factor helping websites dominate Google right now? It’s not keywords. It’s Topical Authority.

Google now looks for genuine expertise, depth and relevance across an entire subject, not just a single page. That means businesses who build strong topical authority consistently outrank competitors, attract more organic traffic and earn long-term trust.

In our latest blog, we break down:
☑️What topical authority really means
☑️Why it’s become a core ranking factor
☑️Practical ways to build it for your website

If you want your brand to become the go-to resource in your industry, this is the guide to start with: https://reachdigital.media/topical-authority-guide/

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The #1 factor helping websites dominate Google right now? It’s not keywords. It’s Topical Authority.Google now looks for genuine expertise, depth and relevance across an entire subject, not just a single page. That means businesses who build strong topical authority consistently outrank competitors, attract more organic traffic and earn long-term trust.In our latest blog, we break down: ☑️What topical authority really means ☑️Why it’s become a core ranking factor ☑️Practical ways to build it for your websiteIf you want your brand to become the go-to resource in your industry, this is the guide to start with: https://reachdigital.media/topical-authority-guide/

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Here`s what`s possible when you add drone footage into the mix.

Clean, sweeping visuals that show off your business from a completely new angle. If you want your next shoot to stand out, we`re ready when you are.

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Here's what's possible when you add drone footage into the mix.Clean, sweeping visuals that show off your business from a completely new angle. If you want your next shoot to stand out, we're ready when you are.

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Lobster Copy has had a revamp! 🦞

Check out our team`s latest project: a fresh logo rebrand and website design aimed at enhancing Lobster Copy`s online presence 💻: https://lobstercopy.com/

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Lobster Copy has had a revamp! 🦞Check out our team's latest project: a fresh logo rebrand and website design aimed at enhancing Lobster Copy's online presence 💻: https://lobstercopy.com/

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